Brand audit? Say what?

You've seen Bar Rescue, Kitchen Impossible, Hotel Impossible, Mary Queen of Shops?

NO?

Well our brand audit is kinda like that.

Only without the profanity and cameras. 

I started hanging out in a flower shop at 7.

We bought our own store at 19. 

We have been attending market as buyers since 1991.

We've even done showroom set ups and merchandising. 

With 30+ years in brick and mortar retail, we know a thing or 3 about owning a store. 

We understand what the consumer experience needs to look and feel like at the molecular level.

An in house on site audit 

might be just what you need.

You're automating tasks that used to take hours. Creating stunning visuals in minutes. Analyzing data like a pro.

Wait, you're NOT?

Let's change all that. 

It does not matter if you love AI or hate it, it is here to stay. And we are here to help. 

From streamlining data reports to proofreading, creating content...its pretty amazing. 

Let's just say we treat AI like a new intern. And sometimes interns turn out to be geniuses, once they learn the ropes. 

Want us to show YOU the ropes? 

Yeah, we know. Pick a time already. 

Strategies & systems.  

Accountability & actionable steps. 

Groups or 1:1 sessions.  

Blah Blah Blah

Everyone is a coach. 

Maybe. 

But do they actually KNOW stuff?

Are they vetted? 

Or are you dealing with a professor and not a practitioner? 

Are they dot connectors and problem solvers?

If you want to deal with someone who has rolled up their sleeves, understands what cashflow and payroll and trends feel like at 2:27 am...well, you know where to find us. 

Psssssst.....

We know where your customers are.

On their phones.

But let's face it. 

Juggling socials is a challenge.

So where are you showing up 

on social media? 

And how? 

If you give us a day, we can curate a month of content for you to schedule across your favorite platforms. 

True story. 

Say what you want about Canva.

They might call you a hack for using it.

Who cares. 

The proof of the pudding is in the eating. 

We can show you how to design in Canva

without it looking like you designed in Canva. 

Its a tool

Wield it wisely and win. 

We know how. 

You should too. 

Making a presentation?

For heavens sake...no one 

wants to read  slides. Or ugly clip art.

And don't get me started on bad fonts. 

Give us your data so we can make it dance. 

"Thank you for coming to my Ted Talk" is something I can say without snark because I actually gave one! 

Part inspiration, part stand up comedy.

Always impactful. Certainly memorable.

Audiences from stages around the world agree that you'll remember me on the mic. Team building, employee retreats and conferences, board room boredom busters...you can count on Jodi to deliver your message and make it memorable. 

Contact us so we can craft your message, tailored to your endeavors. 

Or request a list of whats in my wheelhouse. 

I've been giving presentations for nearly 30 years. I've got a library. 

Main Stage. Mentorship. Workshops. Committees. 

And the OG one who started their social media back when wheels were square....and AI meant something else entirely. 

Innovate collaborations with grocery stores and growers? Yep. 

Kroger, The Kentucky Derby, The Rose Bowl, Miss America. Good times! 

(Until the great undoing of 2020.)

Kroger does the Derby Blanket.

And Passion Roses grows the roses to strict specifictions for The Derby Blanket.

To be a liaison and a part of that tradition was a privilege. Elevating the client and consumer experience for such a prestigious event, steeped in history and high in expectation.  

Since Passion Roses is the official rose of the Rose Bowl, I got to do some official things. 

"Make an ad" they said. 

"We are paying gobs of money for a full page spread so it has to be good."

Got it. 

So much more than a can of paint.

It's working with the best in the biz. 

The best colors. The best people. 

Talking about what colors should get to live in a can, and why. 

Teaching and inspiring. Innovating. 

The honor of my life has been to be a part of this colorful  journey, trusted with their brand, their product and their messaging. 

I've been to The White House a couple of times to design flowers. 

We aren't supposed to talk about it, which is a bummer. I feel like our country has 99 problems and loose lipped floral designers are not one of them. 

BUT....If you ask me, 

 WILL tell you all about it ad nauseum. 

Did I love it? YES. 

I even cried happy tears. 

And yes I'd go back in a second, under any administration. 'Merica. 

We have had the honor of providing elevated experiences for several special events. 

One of our favorite repeat clients is 

The University of Southern Indiana.

("go Screagles!")

One of our favorites? 

STEVE WOZNIAK. 

Yeah, he was the *real* deal behind Apple. 

(Only Steve Jobs took all the credit.) 

We created an event that The Woz claimed "Was the best ever"

It even warranted a phone call from his wife. Who told me she regretted not attending. 

She said everything was terrific, that Steve noticed our thoughtful attention to detail. She said he couldn't stop talking about it. 

And it still makes us smile. 

BEFORE and AFTER.

Guiding a rebrand WITH another agency is no small feat. 

So much to consider...brand equity, the audience, the messaging. 

And when you are reppin' Jesus, you have to get it RIGHT. 

THEN throw social media management in the mix. So much COULD have gone wrong, but it went very right. 

Hmmmmm. 

(Cracker Barrel should have called us first.)

Another rebrand.

With a growing practice comes growing pains.

We got to step in and alleviate some pressure. 

Provide relief. 

Oh the irony!

Cheers to a small doc making big impacts in wellness.  From rural KY he has a global reach.  

We provided a refresh to reflect the multifaced aspects of a growing practice.  

We were fortunate to be trusted with the brand and voice once again. 

We moved the needle. 

AND we made some super cool merch. 

Contributor and Consultant.

The trusted guide to the trade in the floral industry both domestically and internationally.  

Another brand we were proud to be trusted with. More sales than marketing. 

More savvy and style than most. 

Another beautiful chapter.

A chapter that proved more than numbers—it showcased vision, execution, and style. With equal parts grit and grace, we built momentum, elevated the brand, and created something worth remembering. Another beautiful stop on a remarkable journey.